Terms of Service

Grova is a service for businesses, not for personal or household use. To use it you must be at least 18 years old, be authorised to act for the business you register, and give us accurate, complete information.

Grova is an AI-assisted growth service. It learns about your business, prepares a growth plan, builds pages and marketing tools, writes and schedules content, runs small advertising tests within limits you set, and measures the sales that result.

Some features only work when you connect accounts with other companies, such as Google Ads, Meta, TikTok, WhatsApp or a payment provider. Their own terms apply to those accounts. Features may change as the Service improves.

Grova works only within the permissions and spending limits you set, in one of two modes. In Approval Mode, Grova asks before it publishes a page, post or picture or launches an advertising campaign. In Autopilot Mode, which you switch on for each kind of work, Grova may do that kind of work on its own, but only within the limits you have already approved. You can switch Autopilot off at any time.

AI output can be wrong or incomplete. Before you approve anything, check that it is accurate, especially prices, promotions, product claims and anything about health, safety or the law. Grova’s automatic claim checks are a help, not legal advice. You are responsible for what you approve, and for what Grova publishes in Autopilot Mode within the limits you set, so review it regularly.

Commission, attribution and spending rules are fixed calculations. They are not decided by the AI.

Keep your password and sign-in codes private, and turn on 2-step login for owners and admins. You are responsible for activity under your account and for the people you invite to your team and the roles you give them.

Tell us straight away on WhatsApp +60 17-387 1472 if you think your account has been misused.

Grova is paid mainly by commission on verified sales it brings in. The commission rates, what counts as an attributable sale, the attribution window, statement and payment terms, who pays for advertising, the term of the arrangement and how it ends are set out in the partnership agreement you accept in the Service. If these Terms and your partnership agreement conflict, the partnership agreement applies.

You must pay each statement by the due date shown on it. You may dispute a sale on a statement, with reasons, as the partnership agreement describes. Amounts are exclusive of any tax that applies, such as sales and service tax.

Who pays for advertising is set in your partnership agreement. Under Grova’s growth fund, Grova pays: it funds a first advertising test at its own cost, and afterwards may, at its discretion, put part of the commission it earns back into your advertising, and may reduce, pause or stop that funding at any time. You are not charged for that advertising, and it is not a promise of any level of sales. If your agreement instead says you pay, it is your budget, separate from Grova’s commission, and the advertising platforms charge it to you or to the payment method on your ad account. If it says Grova pays an agreed share, Grova pays the platforms, bears that share up to the agreed monthly amount, and charges the rest on your monthly statement. In every case, Grova works only within the daily, monthly and per-campaign limits you set, and pauses ads automatically when stock runs out or spending looks abnormal.

When you connect an account, you allow Grova to act on it for you within your settings. Advertising and social platforms can reject ads, limit reach or suspend accounts under their own policies. We do not control those decisions and are not responsible for them, but we will help you respond.

Marketing results depend on many things outside our control, including your products, prices, stock, service, competition and platform decisions. Grova does not guarantee any level of sales, leads, revenue, profit or search or social ranking.

You keep ownership of your business information, customer data, product data, photos and brand. You give Grova permission to host, copy, adapt, translate and publish them as needed to provide the Service, including publishing marketing for you where you have allowed it.

You confirm that you have the right to use everything you upload or ask us to use, and that it does not infringe anyone else’s rights.

Grova may use aggregated, anonymised performance information (for example, which kinds of posts work for a type of business) to improve the Service and the advice it gives other businesses. It never reveals your identity, your figures or your customers to another business.

When Grova collects enquiries, chats, orders and similar details about your customers for you, you are the data user responsible for that personal data, and Grova processes it on your behalf, following your instructions and our Privacy Policy.

You must have a lawful basis for collecting and using your customers’ data under the Personal Data Protection Act 2010 and any other law that applies, give them the notices the law requires, and handle their requests. Grova will help you where it reasonably can.

You must not use Grova to:

• Sell or promote products or services that are unlawful where you sell them;
• Make false or misleading claims, or publish fake reviews, testimonials or endorsements;
• Promote anything that advertising or social platforms prohibit, or break their policies;
• Send spam or messages people did not agree to receive;
• Use material that infringes someone else’s intellectual property or privacy;
• Collect or use personal data without a lawful basis;
• Access another business’s account or data, probe or overload the Service, or copy or reverse-engineer it.

We may remove content or suspend accounts that break these rules or put customers, platforms or other businesses at risk.

The Service, its software, AI instructions, templates, page and tool components and the Grova brand belong to us. Pages, posts and pictures made for your business are yours to use for your business. The reusable templates and components behind them remain ours.

Each of us will keep the other’s confidential information private and use it only for the Service, except where the law requires disclosure.

We provide the Service with reasonable care and skill, but we cannot promise it will always be available or free of errors. We may need to pause it for maintenance or security.

You can ask for help through Get help in your account or by email. We may change features as the Service improves. We will tell you in the Service or by email at least 14 days before a material change to these Terms takes effect. If you do not agree to the change, you may stop using the Service before it takes effect.

You may close your account at any time, subject to your partnership agreement, including paying commission already earned.

We may suspend or end your access if you seriously or repeatedly break these Terms, do not pay amounts due, put others at risk, or if the law requires it. Where it is reasonable, we will warn you first and give you a chance to fix the problem.

After your account ends, you can ask us within 30 days to export your data. We then delete it as described in our Privacy Policy. Terms that by their nature should continue, such as payment, confidentiality and liability, continue after the account ends.

Nothing in these Terms limits liability that cannot be limited by law, such as liability for fraud, or for death or personal injury caused by negligence.

Otherwise, we are not liable for indirect or consequential loss, loss of profit, revenue, business or data, or for decisions of advertising, social or payment platforms. Our total liability to you for all claims in any 12 months is limited to the commission you paid us in the 12 months before the claim, unless your partnership agreement sets a different limit.

You will cover our reasonable losses and costs from claims by others arising from content or information you supplied or approved, your products and services, or your breach of these Terms or the law.

Neither of us is responsible for delay or failure caused by events beyond reasonable control, such as outages of internet, hosting or platform services, natural disasters or government action.

If your business is outside Malaysia, you are responsible for following the laws that apply where you sell, including advertising, consumer protection, data protection and tax laws. Grova’s claim checks are based mainly on Malaysian rules and may not cover your country.

Amounts are payable in the currency set in your partnership agreement, in full and without deduction. If the law requires you to withhold tax, you must pay us the extra needed so that we receive the full amount, unless your partnership agreement says otherwise.

These Terms are governed by the laws of Malaysia. If your business is in Malaysia, the courts of Malaysia decide disputes. If your business is outside Malaysia, disputes are settled by arbitration at the Asian International Arbitration Centre (AIAC) in Kuala Lumpur under its arbitration rules, by one arbitrator, in English; either of us may still ask a court for urgent relief. Your partnership agreement may say otherwise.

We send notices to the email address on your account. You can send notices to us on WhatsApp +60 17-387 1472. You may not transfer your account or these Terms without our written agreement. If part of these Terms cannot be enforced, the rest still applies.

These Terms, your partnership agreement and our Privacy Policy are the whole agreement about the Service. If these Terms are translated, the English version applies in case of any difference.

NINE FISHERY SDN BHD (1525415-W), Unit 2-1, Level 2, The Podium, Tower 3, UOA Business Park 1, Jalan Pengaturcara, Seksyen, U1/51a, 40150 Shah Alam, Selangor, Malaysia. WhatsApp +60 17-387 1472.